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Market share and development prospect of China's hotel supplies industry in 2022

Release time: 2023-01-04


  Hotel supplies are the general name of all kinds of appliances and articles required in the production and operation of the hotel, including restaurant supplies, kitchen appliances, room bedding, lobby supplies, room disposable supplies, bar coffee supplies, cleaning supplies, detergents, hotel staff uniforms, daily sundries, etc.

  The sales channels of hotel supplies mainly include direct sales by manufacturers, regional agents, online sales, exhibitions and exports. Each of these sales channels has its own advantages and disadvantages. In comparison, factory direct sales and regional agency are the most important sales methods in China's hotel supplies industry. With the vigorous development of China's e-commerce market, the e-commerce trend of hotel supplies is becoming more and more obvious. In order to meet different consumer needs, the multi form parallel sales model of China's hotel supplies industry has become the industry development trend. Diversified development is conducive to the industry's ability to increase risk resistance.

  In recent years, the development speed of China's hotel industry is visible to the naked eye, especially in the first and second tier cities, the construction and layout of hotels are changing rapidly. In 2022, the number of hotels in China's first tier cities will reach more than 38,300. The average number of hotels in cities like Shanghai, Guangzhou and Beijing will be around 10,000.

  Before 2007, it was a period of rapid growth of China's hotel industry, and the growth rate could reach more than 90%. However, since 2011, the development of the hotel industry has entered a state of exhaustion, with the growth rate slowing down, but this does not affect the development of the hotel industry.

  Although the impact of the epidemic on the development of the tourism industry in recent two years has brought a certain impact, the development of the tourism industry can not be ignored, especially the hotel industry. In recent years, the development speed of China's hotel industry is visible to the naked eye, especially in the first and second tier cities.

  Tourism is closely related to the hotel industry. The development of tourism provides a stable growth opportunity for the hotel industry, and star hotels in various cities emerge in endlessly. In the five years from 2015 to 2019, the number of hotel rooms in China has increased from 2.15 million to 4.14 million. This shows that the development of the hotel industry is indeed going on steadily. However, the cost of building a chain hotel is very high, which is a great test for financial resources and strength.

  According to the top 325 global hotel groups published by an American magazine in 2019, Wanda Hotels once ranked 42nd. Later, Wanda sold its hotels at low prices, and its position in the hotel industry declined rapidly, while R&F Group took its place in the list. And in the latest list, Marriott ranked No. 1 steadily. Since its acquisition of Starwood Hotels Group in 2016, Marriott's strength has been further enhanced. Even in the face of the impact of the epidemic, Marriott still maintains a growth trend.

  With the number of more than 1.13 million rooms, Jinjiang International in China has defeated the famous hotel brands such as Hilton and Intercontinental. Even in terms of the number of hotels, Jinjiang International has more than 3000 hotels than Marriott, while Hilton and other hotels are far less than Jinjiang International.

  After decades of development, the hotel supplies industry in China has been relatively mature in terms of restaurant supplies, kitchen appliances, guest room bedding, lobby supplies and guest room supplies. The industry has entered a mature period. With the development of the industry, intelligence has become a development trend of hotel supplies. China is still in the early stage of development in terms of intelligent hotel supplies.

  Driven by market demand, the scale of China's hotel supplies industry continues to expand, and the number of enterprises continues to increase. Most of the enterprises are small in size, lack of innovation ability, and have serious product homogeneity. In the trend of consumption upgrading, the market's requirements for environmental protection, quality and personalization of hotel supplies continue to improve. Strong enterprises have strong R&D capabilities. New products are launched faster, and the product categories are more abundant. The market share will gradually increase, and the survival space of small enterprises will increasingly shrink. China's hotel supplies industry will present a development trend of stronger and weaker.

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